{"id":2578,"date":"2026-04-21T02:23:50","date_gmt":"2026-04-21T02:23:50","guid":{"rendered":"https:\/\/www.lipcrack.com\/blog\/?p=2578"},"modified":"2026-04-21T03:25:31","modified_gmt":"2026-04-21T03:25:31","slug":"a-day-in-the-life-192","status":"publish","type":"post","link":"https:\/\/www.lipcrack.com\/blog\/2026\/04\/21\/a-day-in-the-life-192\/","title":{"rendered":"A Day In The Life"},"content":{"rendered":"

Small Wins, Real Lessons<\/p>\n

April turned out to be one of those months, part predictable, part eye-opening for Lipcrack.<\/p>\n

This time, the mission was simple: get Demolition Man onto Spotify playlists. Not just any playlists, ones with real listeners. Crack even a few with 1,000+ followers and suddenly you\u2019ve got a genuine shot at growing the fanbase.<\/p>\n

So we gave it a try.<\/p>\n

There are plenty of music promo services out there now, all promising to push your tracks into playlists and in front of new listeners for a price. You\u2019ll also hear warnings that this kind of thing goes against platform policies and could get you banned. Honestly, I\u2019m not buying that entirely. We tested a paid service, and while the results weren\u2019t massive, we did land some placements.<\/p>\n

That alone made it worth exploring.<\/p>\n

I\u2019m not diving deep into each service just yet, we\u2019re planning to test a few and see what actually delivers. But one thing hasn\u2019t changed: our own email campaigns still bring in the most traffic. That said, this space shifts quickly, so that could change.<\/p>\n

What hasn\u2019t changed is the bigger reality. There are bands pulling millions of streams, and then there are bands like Lipcrack, fighting for visibility. And it\u2019s not about track quality. It\u2019s record contracts, advertising, algorithms\u2026 and a fair bit of luck.<\/p>\n

Still, there\u2019s progress.<\/p>\n

We picked up placements on three playlists, which is a strong start. One in particular stood out, the Riot playlist by Helius. That one hit right. I\u2019ve always believed Demolition Man is built for the mosh pit, and it\u2019s good to see that land without needing to explain it.
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We also landed on Ecstatic Rock and Music Victory, covering both rock and metal angles. See Below.
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Not everything worked, we got knocked back from plenty of lists but that\u2019s part of the process. Interestingly, we haven\u2019t really pushed into punk playlists yet, which is something we\u2019ll test next. The track has punk roots, so now it\u2019s about seeing who else hears it that way.<\/p>\n

The goal now is simple: stay on these playlists as long as possible and build from there. With more tracks on the way, these could turn into solid promotional leads.<\/p>\n

Overall, for a first attempt beyond Spotify\u2019s editorial system, it\u2019s a win. When you\u2019re starting from zero, any movement is momentum even if it comes with a few frustrating realities along the way.<\/p>\n

On another front, the mailing list work is working well. March and April each brought in over 2,000 visitors to the site. YouTube remains the next strongest channel, but like everything else, growth comes at a cost\u2014and right now that\u2019s not being offset by track sales.<\/p>\n

One interesting discovery: to even become a Spotify playlist curator, you need at least 1,000 listeners. So curators are fighting their own growth battle too. And like radio before it, it\u2019s often easier to play the safe, familiar tracks than take a chance on something new.<\/p>\n

That\u2019s the system. So we work with it as best we can.<\/p>\n

For a band that doesn\u2019t play live, there are obvious limits but playlists are shaping up to be one of the best paths forward. So we\u2019ll keep pushing, testing, and knocking on doors.<\/p>\n

As promised, the video for Fucked Up My Life is available on the site, check it out below. One thing that surprised me while digging through playlists: just how many tracks lean heavily into the \u201cF***\u201d theme. Not something we\u2019re planning to chase but there\u2019s an interesting angle there I\u2019ll share more on that later.<\/p>\n